Backbone Web Designs is a Sydney Northern Beaches–based web design business focused on creating practical, conversion-oriented websites for small and medium-sized businesses. Its services include website design, WordPress and Joomla CMS development, copywriting, hosting, domain registration and website performance evaluation.
Backbone Web Designs is an Australian web design business co-founded by Colin and Dianne Slater. The company focuses on helping small and medium-sized businesses build websites that function as effective marketing tools rather than simple online brochures. Its approach combines website design, customer targeting, conversion-focused content, usability, SEO considerations and ongoing performance analysis to improve lead generation and return on investment.
Its services include responsive website design, WordPress and Joomla content management systems, website copywriting and content advice, Australian-hosted web hosting, domain registration, website evaluation and ongoing website improvement. The company also supports blogging and SEO-related content as part of maintaining website visibility and performance over time.
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